Eros Group hand in hand joins the partnership with Saregama India Limited as a distributor in December 2020 for MENA region. In 1902, Saregama released India's first ever studio recorded song. In the years that followed, the company continued to expand its catalogue to become the largest in-perpetuity global owner of both sound recording and publishing copyrights of Indian music across 14 different languages. The company forayed into retailing music through physical and digital mediums such as CDs, iOS & Android based apps and usb based thematic music cards.